1. What data do we collect?

When you use our website or place an order, we may collect the following personal data:

• Name
• Email address
• Phone number
• Shipping and billing address
• Payment details
• IP address and cookie data
• Purchase history and customer interactions

2. Why do we collect this data?

We use your personal data for the following purposes:

• To process and deliver your orders
• To provide customer support
• To send newsletters and promotional emails (only with your consent)
• To improve our website and user experience through analytics
• To show personalized offers and advertisements

3. Legal basis for processing

We process your personal data based on the following legal grounds:

• Performance of a contract (e.g., fulfilling your order)
• Your consent (e.g., newsletter subscriptions or marketing)
• Legal obligations (e.g., record-keeping for tax purposes)
• Legitimate interests (e.g., enhancing our services and website usability)

4. Sharing data with third parties

We only share your data with third parties necessary to deliver our services. These include:

• Payment providers: PayPal, Klarna, iDEAL, Apple Pay, Google Pay, Visa, MasterCard, American Express, Discover, JCB
• Shipping partners: DHL, PostNL, GLS
• Hosting and IT service providers
• Analytics and marketing tools (e.g., Google Analytics)

We have data processing agreements in place with these parties to protect your information.

5. Cookies and tracking technologies

Our website uses cookies and similar technologies to enhance functionality, analyze usage, and display personalized advertisements. When you first visit our site, we ask for your consent to use these technologies.

You may withdraw or adjust your consent at any time through our cookie settings.

6. Data retention

We do not retain your personal data longer than necessary. For administrative and legal purposes (e.g., tax records), we may retain certain data for up to 7 years. Other data will be deleted once it is no longer needed.

7. Your rights

You have the right to:

• Access your personal data
• Correct or delete your data
• Withdraw your consent at any time
• Object to the processing of your data
• Request data portability

To exercise these rights, please contact us at:

📧 info@bellatoysandmore.com

8. Data security

We take appropriate technical and organizational measures to secure your personal data and protect it from loss, misuse, or unauthorized access.

9. Changes to this privacy policy

We reserve the right to update this privacy policy from time to time. We encourage you to review it regularly. This version was last updated on: May 9, 2025.